Job hunting can be a daunting task, especially when you consider the competition. As an applicant, you want your resume to make a lasting impression on the hiring manager amidst the pile of applications. But how do you make yours stand out and avoid the risk of it being disregarded?
A recent survey conducted by Resumelab has revealed that 83% of hiring managers consider a well-written cover letter a crucial component of an application. A cover letter offers a personal introduction and serves as an opportunity for candidates to showcase their professionalism and fit with the company culture.
The importance of a good cover letter cannot be overstated. A well-crafted cover letter has the potential to capture the hiring manager’s attention and entice them to read the rest of your application. This is the first step towards securing a job. With hundreds of applications to sift through, your cover letter acts as an advertisement of your personal brand rather than simply listing your qualifications.
Top tips for writing the best cover letter
Now that we have established the importance of a good cover letter, let’s take a look at some of the best tips for compiling a stand-out cover letter.
- Start with a strong opening
The first paragraph of your cover letter is your chance to make a great first impression. Start with a strong opening sentence that grabs the reader’s attention. For example, you can start with an interesting fact or statistic related to the company or industry you’re applying to. According to a study by Glassdoor, recruiters spend an average of only six seconds reviewing a resume or cover letter, so make sure your opening sentence is attention-grabbing. - Customize your cover letter
Don’t use a generic cover letter for all job applications. Customize your cover letter for each job you apply to. Make sure you understand the job requirements and tailor your cover letter to highlight your relevant skills and experience. - Highlight your achievements
Recruiters want to see specific accomplishments in a candidate’s cover letter. So, instead of just listing your job duties, highlight your achievements and accomplishments in your cover letter. Use data and specific examples to demonstrate how you’ve added value to your previous jobs. For example, if you increased sales by 20% in your previous role, mention it in your cover letter. - Keep it concise
It’s important to remember that recruiters and hiring managers are often pressed for time. Keeping your cover letter concise and easy to read is key to grabbing their attention and making a strong impression. Avoid lengthy paragraphs and use bullet points to highlight your most important qualifications and achievements. By presenting your information in a clear and concise manner, you’ll show that you’re a skilled communicator and that you respect the recruiter’s time. - Show enthusiasm
Recruiters and hiring managers want to hire people who are passionate and motivated about the work they do. When you show enthusiasm for the job and the company in your cover letter, you demonstrate that you’re excited about the opportunity and that you’re committed to making a positive impact. In addition, you can also share how your skills and experience align with the company’s mission or values. - Proofread and edit
Proofreading and editing are critical steps in the cover letter writing process. Even the smallest typo or grammatical error can be enough to disqualify you from consideration for a job. Take the time to carefully review your cover letter, checking for any errors or awkward phrasing. If possible, have someone else review your letter as well to get a fresh perspective.
Steer clear of these cover letter mistakes
If you’re struggling to get a call-back for an interview from potential employers, simple errors in your cover letter might be the culprit. Here are a few DON’Ts that you should avoid:
- Don’t overuse “I”:
While it’s important to highlight your accomplishments, try not to make it all about yourself. Instead, focus on how you can contribute to the company. - Watch your tone
Your tone sets the mood for the entire letter. Avoid using an overly casual or unprofessional tone that could turn off the reader. - No spelling or grammar errors
A few typos can leave a bad impression. Double-check your work and ask someone to proofread it for you. - Keep it brief
One page is the sweet spot for a cover letter. Don’t go overboard with too much detail. - Avoid negativity
It’s never a good idea to bad-mouth your current or previous employer. Keep the tone positive and forward-looking.
Find the right position with a winning cover letter
Creating a winning cover letter is very important in today’s highly competitive job market. Your cover letter can set you apart from the rest of the applicants. By following the tips outlined in this article, you’ll be on your way to creating a stand-out cover letter that can help you secure your dream job. Don’t settle for mediocrity, take the time to make your application shine and show the employer why you are the best fit for the position.
If you’re ready to take the next step in your job search, why not check out the job opportunities available at Apartment Solutions? Visit our careers page to learn more and apply today.
